Plant-Based & Eco-Friendly Shampoo Collection
Your hair deserves better, too. Our collection of plant-based shampoo formulas is made with naturally derived ingredients, with select formulas featuring certified organic ingredients that gently cleanse while keeping your hair balanced, soft, and healthy.
There are three shampoos in the collection, each created for a different kind of wash day. Pick a gentle shampoo for daily use, reach for a refreshing clarifying shampoo when your hair needs a reset, or go with a balanced natural shampoo to keep everything fresh.
Great hair, clean ingredients, and a more eco-friendly shampoo routine. What’s not to simply love?

Our Featured Shampoo Products
Take a look at our lineup of plant-based shampoo formulas. Each one is sulfate-free and thoughtfully crafted to cleanse your hair gently while still delivering the results you want. Whether you’re looking for a natural shampoo for a sensitive scalp, a deep-clean clarifying wash, or a gentle daily option, you’ll find it here.
Every option is also a refillable shampoo, so you can create a more eco-friendly shampoo routine while keeping your favorite bottle in rotation.
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Three Shampoos. One Perfect Match for You.
Not all hair days or hair types are the same. That’s why we created three distinct shampoos, each with a different cleansing strength and purpose. Here’s how to find yours, Curlfriend:
| Compare | Daily Shampoo | Clean Shampoo | Clarifying Shampoo |
|---|---|---|---|
| Best for | Frequent washers & sensitive scalps | Balanced, everyday cleanse | Buildup, oily scalp & hard water reset |
| Cleansing strength | Gentle | Moderate | Deep |
| Wash frequency | Every day | 2–3× per week | 1–2× per month |
| Hair types | All types | Normal to combo | All types, especially oily |
| Key ingredients | Soapnut + Amla + Jojoba | Coconut-derived + Aloe | ACV + Probiotics + Plant actives |
| Scent options | Unscented · Sweet Orange · Lavender — all three shampoos | ||
Still unsure? Take our 2-minute Hair Quiz for a personalized recommendation. →
Why Choose Plant-Based Shampoo?
Gentle on Hair & Scalp
Plant-based ingredients like organic soapnut and botanical extracts cleanse your hair thoroughly without stripping its natural oils. Your hair feels lighter, softer, and more balanced after every wash.
Free from Harsh Chemicals
What we leave out matters just as much as what we include. Each plant-based shampoo keeps your routine simple and gentle by skipping ingredients that can be harsh on hair and scalp. You won’t find any of these here:
- Sulfates (SLS / SLES)
- Parabens
- Silicones
- Phthalates
- Synthetic fragrances or artificial colors
We promise a clean, natural shampoo, and that’s exactly what we offer.
Better for the Planet
At A Simple Planet, caring for your hair goes hand in hand with caring for the Earth. Every shampoo is designed to be as gentle on the planet as it is effective on your strands.
Our eco-friendly promise includes:
- 100% biodegradable ingredients that return safely to nature
- Refillable, sustainable packaging that cuts down on single-use plastic
- Low-waste, energy-conscious production that minimizes our environmental footprint
Because great hair shouldn’t come at the planet’s expense. And at A Simple Planet, it never will.
How to Choose the Right Shampoo for Your Hair Type
Hair doesn’t behave the same way every day, and your shampoo shouldn’t either. Wash habits, styling products, and scalp needs all play a role in how your hair feels. We created three options in our plant-based shampoo collection, each with a different level of cleansing power.
Use this quick guide to find the shampoo that best fits your routine.
For Daily Washing
If you wash your hair often, reach for a gentle shampoo for daily use. Our Daily Shampoo uses organic soapnut and amla to create a soft, low-lather cleanse that removes dirt and oil without stripping natural moisture or upsetting your scalp’s balance.
For Product Buildup
Styling products can leave residue behind over time. A clarifying shampoo helps reset your hair by removing buildup from gels, creams, and sprays. It’s the perfect shampoo for scalp buildup when your hair feels heavy or dull.
For Dry or Damaged Hair
Ingredients like jojoba oil and aloe vera, found across our natural shampoo formulas, help restore hydration while keeping hair soft and manageable.
For Oily Hair or Scalp Buildup
Excess oil needs a deeper cleanse without going too far. Our Clean Shampoo and clarifying shampoo both work well as a shampoo for oily scalp, removing oil and buildup while keeping the scalp comfortable.
For Sensitive Scalps
Our Daily Shampoo is your safest starting point. It’s a minimal-ingredient, fragrance-optional formula that’s gentle enough for reactive scalps. Available unscented for maximum sensitivity care.
Key Ingredients in Our Natural Shampoos
We don’t do mystery ingredients. Every formula is built around wildcrafted, planet-kind actives. Here’s what’s doing the heavy lifting:
🌰 Organic Soapnut
A natural botanical traditionally used as a gentle cleansing alternative to synthetic surfactants. Lathers softly and cleans without stripping.
🫐 Amla (Indian Gooseberry)
Rich in antioxidants and vitamin C. Known for supporting hair strength, shine, and vitality, revered in Ayurvedic beauty for centuries.
🍎 Apple Cider Vinegar
Helps remove buildup and balance the scalp’s natural pH, leaving hair feeling lighter, smoother, and clarified after every wash.
🫧 Probiotics
Support the scalp microbiome and help maintain a healthy, balanced hair environment, reducing irritation and promoting long-term scalp health.
🫒 Jojoba Oil
Mirrors your scalp’s own natural oils. Hydrates deeply without weighing strands down, resulting in soft hair, not greasy hair.
🌿 Organic Aloe Vera
Soothes, seals, and softens. Locks moisture into the hair shaft and calms an irritated scalp, the quiet hero of every wash.
🧴 Vitamin E (Tocopherol)
A powerful antioxidant that protects hair from environmental damage and supports a healthy scalp environment.
🌾 Xanthan Gum
A natural, plant-derived thickener that gives the formula its smooth, consistent texture, no synthetic polymers needed.
The Refill Difference
Most shampoo brands expect you to toss the bottle and buy a brand-new one every time you run out. We thought there had to be a better way.
What if you just… didn’t?
Our refillable system means less plastic, less waste, and a ritual that’s genuinely good for the planet, without giving up a single drop of performance.
- Order your shampoo. Choose from 2.7 oz trial, 9 oz, 16 oz, or 1-gallon refill sizes.
- Refill when you’re running low. Keep your original bottle, just top it up with a recyclable refill pouch. Same formula, same results, zero new plastic.
- Repeat forever. Because a bottle that lasts is better than a bottle that doesn’t.
Why Choose A Simple Planet Shampoo?
- Plant-based and gentle ingredients. No harsh synthetic cleansers.
- Free from sulfates, parabens, silicones, and synthetic fragrances.
- Eco-friendly packaging with refill options and gallon sizes.
- Vegan and cruelty-free formulas.
- Suitable for daily use. Gentle enough for every hair type.
- Certified organic ingredients, transparently listed.
- Color-safe and safe for chemically treated hair.
- Made by a brand rooted in the curly hair community since 2020.
What Our Hair Community is Saying
Still Deciding? Let’s Make It Easy.
Answer 3 quick questions about your hair type, wash routine, and biggest hair concern—and we’ll point you straight to your perfect natural shampoo.
Frequently Asked Questions (FAQ)
Yes. Every plant-based shampoo in our collection is completely sulfate-free. Instead of harsh cleansers like SLS or SLES, we use gentle botanical ingredients that clean your hair while keeping your scalp balanced and moisturized.
Yes. Our natural shampoo formulas are designed to be gentle and scalp-friendly. The Daily Shampoo, especially the unscented option, works well for sensitive scalps that react to strong fragrances or harsh cleansing ingredients.
Yes! If your hair gets oily quickly or you prefer frequent washing, our Daily Shampoo can help keep your hair clean and comfortable.
We do! To help reduce waste, our shampoos come in convenient refill pouches and gallon sizes. You can easily top up your bottles and support a more sustainable hair care routine.
Yes. Every A Simple Planet shampoo is certified vegan and cruelty-free. We never use animal-derived ingredients or test on animals.
Our sustainability approach covers everything from eco-friendly packaging and refill programs to biodegradable, plant-based ingredients and transparent sourcing. We believe every wash should nurture both your hair and the planet.
Both! Our bottles are fully recyclable, and we encourage reusing them through our refill program. It’s the easiest way to make your hair care routine more sustainable.
Make the Switch to Sustainable Shampoo
Healthy hair shouldn’t come at the planet’s expense. Our range of plant-based, refillable shampoos is designed to nourish your hair, respect your scalp, and reduce your environmental impact, one wash at a time.
Ready to make the switch? Your Curlfriend community is waiting.






